Brand and Commercial Teams
Accelerate revenue with AI insights that connect engagement to brand KPIs
Optimize brand strategy through visibility & control
Aktana combines life sciences expertise, contextual AI, and user-centric design to help brand teams turn strategy into high-impact execution. With personalized KPI views and AI-driven tactics, teams can align on outcomes and adjust in real time for maximum impact.
Personalize omnichannel HCP engagement
Whether you need an end-to-end Next Best Action solution or a partner to scale your existing efforts, Aktana technology integrates, optimizes and orchestrates all your customer intelligence. Enable your commercial teams to build stronger relationships with healthcare providers by ensuring every interaction is tailored to individual needs and preferences.
Empower field force through data & AI
Drive user confidence, adoption, and effectiveness by placing market & HCP intelligence at their fingertips precisely when they need it. Powered through a conversational AI assistant, field teams will receive “nudges” of relevant insights and capture richer engagement data.
Drive transformation through technology & expertise
Build trust and drive adoption with seamless integrations, transparent AI and embedded collaboration workflows. From organizational buy-in and alignment on strategies to clear, contextualized field force recommendations, all aspects of Aktana technology are designed to address the challenges of change management.
