When it comes to omnichannel and AI, commercial pharma is ready to step on the gas. Read more in a new article by Pharmaceutical Executive about commercial’s rapidly growing digital maturity featuring insights from Aktana’s co-founder, Derek Choy.
“With the pressure still on pharma to innovate quickly and to adapt business operations for the digital world, the use cases for AI are increasing in stride,” writes Meagan Parrish of PharmaVoice. The publication spoke to Aktana’s Derek Choy and other industry leaders about the promise and acceleration of AI in life sciences.
What can other digitally leading industries teach the life sciences industry about implementing omnichannel? Bruce Carlson outlines 3 key learnings featuring Ganes Kesari of Gramener and Ian Liu of Alorica. Read the Med Ad News article here.
Which technology trends will define the life sciences industry in 2022? Aktana’s Owen Bidder and Matthew Van Windergen join other industry leaders from Veeva, Medable and more to share their predictions with Applied Clinical Trials. Read the full article here.
In 2021, we crossed a milestone of 30 million next-best-engagement (NBE) suggestions, including a 45% YOY increase in AI-driven omnichannel actions that directly impacted the customer experience of 700,000+ HCPs. Read the PharmExec article here:
What trends will define pharma marketing in 2022? Aktana’s Derek Choy spoke to Endpoints News about the acceleration of AI adoption and large-scale rollouts across the industry. Read the full article here.
James Anderson speaks with PM360 about automating the more time-consuming marketing tasks and how trust in AI is pivotal to help drive productivity and execution. Read the full article here.
45% Increase in Aktana Next-Best-Engagement Suggestions Used in 2021 Demonstrates Surge in Artificial Intelligence (AI) Adoption Across the Life Sciences Industry Series of industry milestones indicate shift in AI implementation strategy as growing number of pharma companies accelerate AI programs broadly across regions and brands SAN FRANCISCO, Dec. 15, 2021 (BUSINESSWIRE) – Aktana, the leader in intelligent […]
We’re excited to announce that Aktana has received an Innovations Award from PM360 magazine for the second year in a row! This year’s award recognizes Contextual Intelligence 360, our new modular offering that makes AI more transparent, contextual and ready for widespread adoption across the global life sciences industry.
After 20 fantastic years, PharmaVOICE has released their “Last Magazine” featuring two decades of reflections as well as current predictions from our industry’s thought leaders, including Aktana’s Alan Kalton! Read his take on the next frontier for the life-sciences industry and how it includes trusted, one-to-one physician partnerships facilitated by AI. Wishing the PharmaVOICE team […]